Award-winning writer, publicist, and marketer

About Kylie

Award-winning writer, publicist, and marketer Kylie Ora Lobell is a storyteller at her core. Starting out in the field of journalism, Kylie was an early adopter of content marketing and produced content for the world’s top brands including Mastercard, Visa, IBM, Dell, and SoFi. She also began working one-on-one with organizations and influencers to provide publicity, and earned them top media placements at Newsweek, This American Life, and New York Magazine.

As a journalist, she’s been published in the Washington Post, the Los Angeles Times, Los Angeles Magazine, the Jewish Journal of Los Angeles, and Tablet Magazine.

My Story

I graduated from SUNY Purchase with a journalism degree right as the recession hit. Though I wanted to work in newspapers, I knew it wasn’t feasible if I wanted to earn a decent living. So, I pursued a mix of freelance writing and writing content for large companies like Visa, Mastercard, NCR, SoFi, LegalZoom, WeWork, The Home Depot, IBM, and Dell. 

At the same time, I became fascinated with publicity and marketing just as content marketing was exploding. I started working with entertainers, getting them publicity for their projects, and learned that I was great at it because of my journalism background. I knew what made a good pitch. 

Fast forward to over a decade later, and I’ve garnered huge placements for my clients by tapping into my ghostwriting, journalism, publicity, and marketing skills. I love what I do because at my core, I am a storyteller. I enjoy helping my clients get their message out there and build their public persona. Let me help you do the same.